The phrase “SEO software platform” may be somewhat tough to pin down.
There ar such a lot of potential elements to associate SEO strategy that the task of covering all – and covering them well – in one platform could be a sizable task.
So initial of all, let’s draw some boundaries for our list.
When we say “SEO software platform” we tend to mean technologies that perform a minimum of the following:
Website crawler
Website audit
Keyword research
Keyword rank tracking
Content optimization
Competitor analysis
Backlink checker
Social media metrics
Analytics integrations
That is a broad spectrum of capabilities, however it’s what fashionable marketers need of associate SEO software package suite.
Where a platform maybe falls in need of being the business leader, search marketers might want to enrich their SEO software package suite with a specialised tool to complete this.
Ultimately, this list can highlight the areas within which every platform excels, to assist you navigate this competitive landscape.
So let’s start with our top 5 SEO platforms.
Audit your website, explore competitors, research keywords & backlinks – all in one place. Powered by seriously big data & trusted by top SEOs.
2. SEMrush
SEMrush is an online visibility management platform ensuring businesses get measurable results from online marketing. Trusted by over 3,000,000 marketers worldwide, SEMrush offers solutions for SEO, PPC, content, social media and competitive research.
3. Moz
Backed by the largest community of SEOs on the planet, Moz builds tools that make SEO, inbound marketing, link building, and content marketing easy.
4. WebCEO
WebCEO offers 15 online SEO tools for site owners, SEO agencies and in-house SEO teams. Use white-label SEO tools on your domain and offer branded SEO reports.
5. CognitiveSEO
The cognitiveSEO tool provides a unique analysis process that delivers Unparalleled Backlink Analysis, Content Audit and Rank Tracking for Every Site.